About Fishful Thinking

Your tank, thought through. Here’s where the site stands, what it’s for, how store links work, and what we keep (nothing on a server).

Site status: preview

Fishful Thinking is under construction. It’s an early preview of a fishkeeping guide and planning tools, shared while we build.

We don’t sell anything yet. There’s no checkout, no orders and no inventory. Nothing on this site is an offer to sell.
We don’t breed or ship fish, plants, corals or supplies at this time.
Prices aren’t available. Where a price would go, you’ll see “Price TBA” or “Coming soon”.
Our business is still being set up. Fishful Thinking is in the process of forming an LLC.
“Stock Up” and “My tank” are planning lists only. Adding something saves it in your own browser to help you plan. It isn’t a cart or an order.

We’ll update this page when any of that changes.

What this site is for

Fishful Thinking helps you plan a tank before you spend money on it. Most new tanks lose fish because of a skipped cycle, the wrong tankmates or a tank that's too small. Everything here is built to catch those problems early.

What's here

GuideStep-by-step fishkeeping, from choosing a tank to troubleshooting. EncyclopediaSize, tank, water and temperament for every species and piece of gear. Stock UpStarter kits and everything else, as a planning list. Tank TheoryPlan a freshwater tank or a reef, check compatibility and total the cost, or build it from scratch in 3D and watch it run. Glass GardenDesign a planted layout and watch it grow in over six months. Cycle TrackerLog your test results and find out when it's safe to add fish.

Prices

Prices aren’t shown while the site is a preview. Nothing here is for sale.
Some tools use typical hobby costs behind the scenes, for example to suggest a starter tank that fits the budget you pick. Those are rough planning figures, not prices or quotes.
Store links open a search on another retailer’s site, such as Amazon or Chewy, so you can see their current listings and prices yourself. Those stores set their own prices.

About store links

Some links go to other retailers, such as Amazon and Chewy. We aren’t part of any affiliate program yet, so we don’t earn anything from those links today. If that changes, we’ll say so here and in the site footer, and it won’t change which fish, plants or gear we recommend or the compatibility warnings Tank Theory shows.

Your data

Your tank plan and cycle log are saved in your own browser on this device. They aren't sent to us, and they won't follow you to another device. Use "Share link" in Tank Theory to move a plan or send it to someone.

To learn which pages help most, we may count visits and a few actions, like a click to a store or a starter kit being opened. Those counts are anonymous and never include your name, email or tank plan.

Care information

Care ranges and advice on this site are typical values from the fishkeeping hobby. Individual animals and local water vary, so read up on each species and ask a local fish store or vet when something looks wrong.